Platform Safety GuideMedium Risk

Rental Scams on Zillow

Zillow is the largest real estate marketplace in the United States, offering both for-sale and rental listings. While Zillow has more verification measures than classifieds sites, scammers still exploit the platform by creating fake landlord accounts and listing properties they do not own. The site's brand trust can give victims a false sense of security.

Common Scam Types on Zillow

1

Fake Landlord Accounts

Scammers create Zillow accounts posing as property owners or managers for homes that are actually listed for sale, vacant, or managed by someone else. They collect application fees and deposits through external channels before the victim realizes the listing is fraudulent.

2

For-Sale Properties Listed as Rentals

A common tactic is to take a home that is for sale on Zillow and list it separately as a rental at a believable price. The scammer has no connection to the property but uses the legitimate photos and details already on Zillow to appear credible.

3

Application Fee Harvesting

Scammers post attractive rental listings and collect non-refundable application fees from dozens of applicants, then claim the unit has been rented. The listing was never real -- the sole purpose was to collect as many $30-$75 application fees as possible.

4

Off-Platform Communication Redirect

After initial contact through Zillow, the scammer moves the conversation to email, text, or WhatsApp to avoid Zillow's monitoring systems. Once off-platform, they pressure the victim into wiring deposits or sharing sensitive personal information.

Safety Tips for Zillow

  • Verify the property's status on Zillow itself -- check whether it is listed for sale and for rent simultaneously, which is a red flag.
  • Never pay application fees or deposits through wire transfer, Zelle, or gift cards.
  • Use Zillow's in-app messaging to keep a record of all communications with the landlord.
  • Search the property address on your county assessor's site to confirm the owner's name matches.
  • Be cautious if the landlord wants to move communication off Zillow quickly.
  • Run the listing URL through FlagMyListing before applying or paying anything.

How to Report Scams on Zillow

Report suspicious listings using the "Report" link on the listing detail page. You can also email Zillow's trust and safety team at listagent@zillow.com.

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Zillow Scam Risk Level

Medium Risk

Zillow is rated as medium risk for rental scams. While the platform has some verification measures, scammers still find ways to exploit the system. Always verify listings and landlords independently before paying anything.

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Frequently Asked Questions

Zillow has some verification measures in place, but scams still occur on the platform. The biggest risk comes from fake landlord accounts that list properties the poster does not own. Always verify ownership independently before paying any money.
Click the 'Report' link on the listing detail page and select the reason for your report. Zillow's trust and safety team reviews flagged listings and can remove fraudulent posts. You should also report the scam to the FTC.
Unfortunately, yes. While Zillow attempts to verify landlords, scammers can create accounts with fake information and list properties they have no connection to. This is why verifying ownership through county records is essential.

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